We have used natural products on ourselves for years. Especially those products we put on our skin: soap, creams and shampoos – your skin is the largest organ of your body and the most effective at absorbing. It always seemed counterintuitive to put chemicals on it. We feel the same way about pets, so we created a natural safe choice.
We are really concerned about the nasties in personal care products that so many people inadvertently use in their daily lives, putting themselves, their families and animals at potential risk. There is no need to use synthetic or artificial ingredients – and that’s why we’re committed to using only the best from nature.